I had planned to take the two weeks of the Easter holidays off blogging and social media management when the twins were off school, posting to instagram if and when I felt like it. However, (typically) new work ALWAYS comes in when you make these kind of solid plans. And when you’re freelance (and don’t know whether anything juicy will come in again for a while) you have to go with it.
So last week, as well as entertaining the twins and going down to see my Sister, I got some photos and text done to work with some fab brands, which I’ll share soon.
I am having all of next week off though; I won’t be back at my blog again until we’re back in mid-April. We’re jetting off to Gran Canaria in a few days (EEEEK!) and I want to spend it away from my laptop and enjoying a week of family time. I’ll probably share a photo or three to Instagram (obvs) because we will be in a beautiful location and I love uploading family snaps, but I’m aiming to spend as little time on my phone as possible.
I can’t wait for the four of us to spend some time away together in the sun, eating delicious food, playing in the pool and making sandcastles by the surf.
I’ve read a lot over the last month about the predicted extinction regarding the art of blogging — many have said it (from some credible bloggers too, who make all, or part of their living from it). They’ve pretty much blamed Instagram for sucking our time and taking our attention away from scrolling blogs. Stating that they will be spending more time on the ‘gram themselves going forward.
Then there’s been other bloggers — who have made good cases for their thoughts on why blogging will be sticking around — and that these changes come and go, and that the blog has ridden many a new wave over the last few years, and survived.
Pretty dramatic stuff, huh?
Seriously though, my mind has been whirring since. And it has all thrown me a little. Especially when my blog makes up 80% of my week, income and thoughts. There’s been a lot of reflecting on my part.
This blog post isn’t about whether I agree or disagree with anything that was said or written, because, on this occasion I agree with most parts of both debates. I also think that what has needed to be said so far, has been said well.
But what I will add, is that for me personally, I do still love blogging. If I couldn’t blog anymore then I’d be pretty lost — because, (outside of Motherhood) it’s been my main focus for the last four years. I also still throughly enjoy reading other peoples, as well as writing them myself.
I love finding a good thought-provoking, 5-minute read, blog post.
But I do love Instagram too. Particularly Stories, which is becoming my go-to place for quick-fix, catch ups and laughs. I also spend a LOT of time on there getting inspired, motivated, entertained, as well as reaching out directly to my own audience.
I therefore currently think that I still want both in my life. It feels as though they both sit nicely together for me. Blogging and Instagram also each require a different approach and I like the dynamics of having both in my week (plus it means I can offer brands different kinds of media, audience and skills).
I’ve read a lot lately about how sticking in your own lane is so important; to tune out noise and to stay focused on your own dreams/goals. And this is key. Some people are shit-hot at blogging, others Instagram, others YouTube and others rock a brilliant Podcast. In this fast-paced and fickle industry you have to find your own strengths, passion and joy and then chase that…and work really hard at it. Distraction is everywhere — and inevitable — but you HAVE to try to stay on your path.
There’s no doubt that there’s change about, change always happens, change is good, and like I say, I’m thinking about it in my mind. But for now I’m still in a very committed relationship with my blog, and Instagram will be my BFF.
So until then I’m off to drink fruity cocktails in the sunset, and I’ll see you back here again soon.
Love, Jess x