Why some people just have to blog (including me)


I’m in a lot of online forums with bloggers and influencers. I’m friends with many more. Every month I read a great deal of different opinion on the subject. It’s been my world (outside of Motherhood) for nearly 5 years now — and although I do not claim to be any kind of expert, I have been around the block a bit. True story.

Some folk say that blogging has had its day, others still relish in the art of it. There’s still a lot of opinion as to where blogging ‘is’ right now.

But whatever the general consensus, and no matter what the latest trend might be, some of us just have to blog.

It calls out to us; we just cannot leave it alone.

There’s something deep down that you crave about it, that you can’t really explain to anyone else without sounding weird (my Hubby definitely doesn’t get it). But when you know, you know.

I’m not saying that I’m a great writer, or even a good one. I’m not. I have an A-Level in English but I have no experience in creative writing, photography or journalism…or anything related. I gained a Masters Degree in Business at University and then worked in Human Resources for over 10 years. I wrote reports and delivered presentations but nothing that involved photo-shoots or writing from the heart.

I started this parenting blog during maternity leave and it’s changed over time to fit my current life. It’s now about lifestyle-related matters (incredibly light) and mostly driven by how I feel on a certain day. And it’s definitely not about sitting here typing something out with the intention of being popular, or that blows people away/moves them/goes viral. Great if it does, but that’s not the driving force for starting a blog post.

For me (and many others) it’s simply about getting a spark of a thought, sitting at a laptop, with a hot coffee, in front of a window, producing words & editing images, and pressing publish. As well as being proud of a website that you have created yourself from scratch.

It’s therapeutic and satisfying. It’s rewarding.

Having a blog is comparable to the buzz that some people get from running. Or sewing. Or playing an instrument. There’s a lot of enjoyment, there’s the drive for improvement, there’s some addiction in there too.

I do try to have regular breaks from everything blogging & influencing though, because at times it’s hard to remember who you are and your own voice — especially nowadays when everyone has a blog, an opinion and advice. Plus it can be hard balancing it all with school-age twins, a family home, a busy personal life and fitness etc.

However…I always, always get drawn back to my blog and feel irritated (and slightly twitchy) if I haven’t taken a few photos and written in a few days.

I’ve realised lately that blogging is actually part of who I am. I need it in my life. Yes I do make money from brands paying me to promote their products but to me that’s just an amazing added bonus of something that I love doing. I weave sponsored work into the kind of content and stories that I would naturally be producing anyway.

Commercially things are going really well for me lately but I’ve learnt that’s because I’m getting better at focusing on my passions and strengths and tuning out what others are doing over in their own corners. I’m all about following my own journey, even if it does mean taking a slightly different path to the masses.

I guess I just *need* this blog in order to say and share things (even if they aren’t ground-breaking). I have a desire to express myself via a creative outlet…and this is my ‘thing’.

Would I miss it if I walked away tomorrow? Oh absolutely.

So whatever the popular opinion is currently, and no matter what the overriding advice is on how to grow a business/where to put your efforts, personally I’m in a superb creative place right now — and I know that I want to stay here for a lot longer.

Bloggers gonna blog.

Love, Jess x







Jess Soothill

Jess is a Mother of twins, blogger and writer.

Find me on: Web | Twitter | Facebook


  1. July 9, 2018 / 6:16 pm

    Really interesting post Jess, definitely something I am drawn back to even when I think ill give it all up!

    ruby x

    • Jess
      July 10, 2018 / 2:18 pm

      I know me too! Sometimes I think ‘I want to do something else’ – and then always come back. Thanks hun xx

  2. July 10, 2018 / 3:51 pm

    I think you love what you’re doing it’s going to shine through, regardless of what niche you’re in. It’s clear you love what you’re doing and when you’re passionate, people get on board. I don’t think I could give up blogging either, as you say it’s addictive and also therapeutic. Keep doing what you’re doing Jess! xx

    • Jess
      July 10, 2018 / 8:51 pm

      I agree and you too lovely. And thanks for the comment 🙂 much appreciated xx

  3. July 12, 2018 / 4:09 pm

    I Love your blog Jess and always read each post, as they’re all so interesting and from the heart- you can tell as you read it, and you’re also very relatable. It’s always nice to read what you’re up to or what outfits you’ve got, or what home updates you’ve done. Definitely keep blogging, yours would be one I missed if it wasnt around anymore! xx

    • Jess
      July 13, 2018 / 9:26 am

      Ahh thank you SO MUCH this is such a lovely, lovely comment – and has made my week! Blogging has such a fab community and such lovely people, like yourself xx

  4. July 16, 2018 / 11:52 am

    It is so hard explaining to people what blogging is about. If you aren’t a fan of social media or don’t read blogs you just don’t get it and I end up sounding really silly when I say I have a blog. But I totally understand the need to blog you get sucked in and even on days when I’m not blogging, I see something or a “ding” moment happens in the most random place and I have to blog about it.
    Although sometimes it is very consuming and you do compare yourself but I snap back to reality pretty quickly as I don’t want to be like anyone else, I have my own niche and just cannot be fake to fit in.
    I love reading blogs, you take so much inspiration from them and it is nice to know you aren’t alone in certain situations.

    • Jess
      July 16, 2018 / 12:54 pm

      I totally agree – especially with being yourself and being authentic. So important 🙂 xx

  5. July 23, 2018 / 12:14 pm

    I totally understand what you mean. When you blog from the heart you just get pulled back to it. I find if I’m ever feeling a bit meh, working on my blog makes me feel so much better.

    • Jess
      July 23, 2018 / 4:38 pm

      Definitely – sometimes writing a blog post out makes me feel so much better! Like I’ve got something off my chest. It is therapeutic xx

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